“‘Mid’ is in,” say Kelley Blue Book analysts in their latest monthly report, which finds smaller SUVs contributing to a sub-$50,000 average transaction price. +

Kelley Blue Book reports an average transaction price of $49,220 in May, down 0.5% from April but up 1.2% year over year amid heavier incentive spending. +

Kelley Blue Book reports trucks and SUVs are largely to blame for April’s average new-vehicle transaction price of $49,461, a 1.8% year-over-year increase. +

Sales of full-size SUVs and pickups — and a decreased appetite for small cars — pushed the average U.S. new vehicle transaction price to $49,275 in March. +

Kelley Blue Book’s Erin Keating sees rising ATPs as “more like normalization than a new pricing problem” as MSRPs — and incentive spending — ticked upward in February. +

Kelley Blue Book analysts say incentives fell and average prices set records in January, but affordable options abound in the high-volume compact SUV segment. +

U.S. dealers sold more than 233,000 full-size pickups in December, propelling the average new vehicle price to a record $50,326 as incentives helped offset affordability concerns. +

Kelley Blue Book reports the average transaction price for a U.S.-sold new vehicle exceeded $50,000 for the first time in September despite increased incentive spending. +

Cox Automotive analysts fear manufacturers and retailers are protecting consumers from the rising costs of new cars, creating an unsustainable dynamic as profitability concerns grow. +

Kelley Blue Book reports the average cost of a U.S.-sold new vehicle increased by 1% year-over-year to $48,039 in February but declined by 1.3% from the prior month. +