NADA analysts say U.S. dealers were on track to sell 15.6 million new units in 2025 at the end of January, a fifth straight year-over-year increase but a minor letdown following a strong December. +

The National Automobile Dealers Association reported the seasonally adjusted annual rate (SAAR) for 2024 U.S. vehicle sales hit its highest mark since May 2021 after dealers outperformed expectations in November. +