EasyCare, Petra Partner to Boost Fixed Ops Profits
A new partnership between EasyCare and Petra Automotive Products will pair Petra’s “high-performance” chemicals and proprietary training with EasyCare’s product suite, boosting dealership service retention and profits, according to a release.
“Adding Petra’s award-winning products and services to our full suite of F&I, Fixed Ops and dealership-wide solutions not only gives our dealers access to the best premium chemicals on the market, but the training and marketing support is unmatched,” said EasyCare Chief Revenue Officer Courtney Wanderon. “This partnership will enable us to continue to help drive efficiency, profitability and growth for our dealer partners.”
Petra is described as the industry’s “fastest-growing premium automotive products manufacturer,” launching hundreds of new products from its Houston-area headquarters since 2010.
