Florida AG’s Office Warns Dealerships About Violating Ad Rules
The office of Florida Attorney General Ashley Moody delivered a nearly nine-month heads-up before a Sept. 1 enforcement deadline pertaining to pricing accuracy in dealership advertising, according to Automotive News.
Reporter John Huetter obtained copies of nearly “separate but nearly identical” letters, the first sent in January by a deputy AG to the Florida Automobile Dealers Association and a second, more detailed letter sent by FADA to its members in June following meetings between the two groups.
The letters appear to represent an effort by Moody’s office to give dealers, via FADA, an opportunity to self-resolve a range of possible issues that can cost dealers a per-violation fine of up to $10,000.
