Executives say DriveCentric dealers can use Data Axle to refresh outdated and fragmented records and uncover dormant sales and service opportunities. +

A new DriveCentric platform was designed to help multistore dealers create a shared data foundation built to support new AI and engagement capabilities. +

Cox’s acquisition of Fullpath promised dealers the ability to deliver highly personalized shopping experiences. A new CRM integration is a key step. +

FocalGraph Connect uses AI to help dealers identify more anonymous shoppers without replacing their customer data platforms, CRM or DMS. +

Cox Automotive’s acquisition of Fullpath’s customer data platform and marketing automation tools will give dealers the ability to create personalized customer experiences at scale. +