Product Prep’s Gerry Gould sits down with a longtime student who overcame a steep learning curve and early struggles to make the transition from sales to finance and shares tips for training newly minted F&I managers.
Ready for a fresh take on vehicle service contracts? Sell more of them! Gerry Gould of Product Prep helps you train F&I teams to plant the seed early, keep it simple, and help customers make firm decisions.
Few customers realize how much time it takes to put a deal together, and even fewer have the patience for it. Gerry Gould of Product Prep injects efficiency into the F&I process with a DMS-to-finance portal SOP.
Every agent prepares F&I professionals to handle the most common customer objections — but what about the uncommon ones? Get 10 straight minutes of advanced training from Gerry Gould of Product Prep.
Would you prefer CIT stand for “contracts in transit” or “cash in today”? Stem the tide of unfunded and recontracted deals with a proven, six-step process from Product Prep’s Gerry Gould.
Does your F&I training program cover callbacks? Gerry Gould of Product Prep shares a process that leverages factors like debt to income and payment to income to satisfy bank reps and hang more paper.
Kick your F&I training program into a higher gear by acknowledging and attacking the workflow disruptions that derail the process and frustrate customers. Product Prep’s Gerry Gould has the details.
The majority of leads are generated online. Why is finance still stuck in the box? Top trainer Gerry Gould of Product Prep wants every F&I professional to write or call customers before they come to the dealership.
Do your dealers set their F&I teams up for booming production or exploding customers? Product Prep’s Gerry Gould goes onsite at Laurel Auto Group to teach a process agents can use to improve product sales and minimize chargebacks.
Agents who want to improve F&I production across the board can start with three words: “Keep it simple.” Gerry Gould of Product Prep visits a Florida dealership to teach a process based on telling customers what the products are and what they pay for.
