Automotive News reports Nissan has revamped its stair-step incentive strategy for 2026, eliminating a $1,200 per vehicle bonus for U.S. dealers who reach 110% of their quarterly sales goals. +
Nissan will tie all dealer compensation to new vehicle sales targets starting June 3, dispensing with its current 20-metric program and standardizing spiffs, according to an Automotive News report. +
Multiple dealers tell Automotive News that Porsche has halted U.S. shipments of new units rather than pay a 25% tariff on imported vehicles that went into effect April 3. +
In a memo to Nissan dealers, factory executives say they will not raise new vehicle prices to compensate for new tariffs on imported vehicles and plan to utilize idle U.S. capacity. +
A memo sent to Nissan dealers and reviewed by Automotive News’s Urvaksh Karkaria suggests the automaker has launched an aggressive new tiered sales bonus program. +
