Highline customers have more money and less patience. Product Prep’s Gerry Gould goes onsite at a BMW store to help a successful former Toyota F&I pro adapt his presentation to a new audience.

Does substandard performance stem from a lack of talent or a lack of leadership? Expert shares a five-point checklist to ensure your training program will deliver the results you expect in 2026. +

How can saying “breakdown” rather than “repair” improve service contract sales? Top trainer Gerry Gould of Product Prep shares five words to strike from your F&I wordtracks.

CDK analysts report U.S. dealers earned a 66% “Easy to Purchase” score last month, down from 85% in October and the single lowest score in the survey’s history. +

Protective’s Rick Kurtz urges dealers and agents to maximize F&I product sales by treating every presentation as an opportunity to help customers manage affordability and mitigate risk. +

Every transaction involves numbers and every customer wants a good deal. Product Prep’s Gerry Gould has an answer for every question, objection or challenge a sales or F&I pro may encounter.

Do you train F&I professionals to tell customers or sell them? Get a fresh take on the menu presentation with a process honed by top trainer Gerry Gould of Product Prep.

Are your F&I teams losing sales by overwhelming customers with information? Boost your dealers’ penetration rates with a proven strategy from Gerry Gould of Product Prep.

New rules in America's largest car market will affect dealers within and outside the Golden State. Get the skinny from attorney and Mosaic Compliance Services CEO Jim Ganther.

CDK’s 2025 F&I Shopper Study finds most car buyers trust their F&I managers and believe they are tuned to their needs, but long wait times are hurting CSI and repeat business. +