Volkswagen will extend its price freeze on new U.S.-sold units through the end of June. Sources say VW and fellow German automakers BMW and Mercedes-Benz may be close to a tariff exemption. +

Citing import tariffs, Ford has informed its U.S. dealers that MSRPs will increase by up to $2,000 per vehicle, effective May 2. The first affected units are expected to be delivered in June. +

Ford has launched “From America, For America,” a new campaign offering employee discounts on most of the factory’s U.S. lineup, in a bid to offset a new tariff on imported vehicles that goes into effect today. +