Which comes first — finding out what the trade-in is worth or what the customer owes on it? Product Prep's Gerry Gould has the answer and the “why” behind it.
Impel and RockED have launched the Automotive AI Certification Program and the Advanced Automotive AI Certification Program for dealership workers and managers. +
EVAI founder Ian Gardner says dealers must arm their sales teams with a broader and deeper understanding of the factors that drive EV purchases, including TCO and charging infrastructure. +
General Motors’ Chevrolet division announced the launch of “The Chevrolet Experience,” a new, live training program designed to boost EV sales by educating the dealership personnel who educate customers. +
Reynolds and Reynolds has partnered with Skaivision, a provider of “smart space” AI designed to help dealers become more efficient and profitable by leveraging cameras trained on staff and customers. +
Vanguard Dealer Services’ Mike Cintron believes there is a difference between hearing and listening, and knowing that difference separates the good sales and F&I professionals from the greats. +
Marti Evans, the co-founder of PROPEL: Revenue Simplified and a Forbes Coaches Council member, says too many sales leaders are merely instructing their sales teams when they should be teaching and developing them. +
Vanguard Dealer Services' Mickey Quinn urges dealers to address long-term customer engagement in sales and F&I training programs. +
Unboxed Training and Technology's Nathan Purcell says dealers and sales managers would benefit from a training strategy that focuses on skills development. +
JM Family Enterprises has joined forces with RockED to leverage “personalized learning paths” to identify topics and skills in need of focus and improvement. +
